Content and Code is now part of Content+Cloud's heritage

For over 20 years Content and Code has been an industry-leading IT services consultancy, specialising in Office 365 and SharePoint. In 2018, the business was acquired by innovative managed services provider, IT Lab. In the summer of 2020, Content+Cloud was launched as the new name for the IT Lab group, which included Content and Code.

About Content and Code

Content and Code was formed in 2001 with the goal of becoming the world’s most trusted Microsoft partner. Everyone in the company, led by founder Tim Wallis, was focused on the business being the best Microsoft partner, and directly aligning their values with Microsoft’s, by gaining a deep understanding of Office 365 and SharePoint.

Content and Code clients chose them for their extensive knowledge and expertise in providing professional and managed Microsoft support services, which meant they could get the very best from their Microsoft products and investment.

Content and Code values

As a business, Content and Code established three main brand values (or pledges), in order to cultivate strong relationships with everyone it did business with, including their employees.

  1. Client pledge: ‘We partner with our clients to realise measurable benefits from their Microsoft investment and transform their business.’
  2. Microsoft pledge: ‘To be the most trusted Microsoft partner.’
  3. Staff pledge: ‘Earn, learn and have fun with the best technology consultancy in the UK.’

Learn more about Content+Cloud’s values.

Most awarded Microsoft Partner

These pledges and the relationships Content and Code developed with their clients and Microsoft positioned the company as an industry leader, and helped them achieve their goal of becoming a trusted Microsoft partner.

In fact, the business quickly became one of the most awarded and well respected partners in the UK, with multiple Microsoft accreditations and ‘Worldwide Partner of the Year’ awards; a legacy continued by Content+Cloud, as one of just 25 elite Microsoft partners in the world, and with three Microsoft Most Valuable Professionals (MVPs) on board as well.

Becoming part of the IT Lab Group

These pledges and the relationships Content and Code developed with their clients and Microsoft

IT Lab was formed in 2000 with a vision of differentiating the IT managed services market through quality and commitment. Their aim was to run on a culture of ‘Service Obsession’, offering IT support, consultancy and managed cloud services.

When Content and Code became part of the IT Lab group in late 2018, it brought with it their extensive knowledge of Office 365 products and SharePoint, enabling the group to deliver a full portfolio of professional and managed services extending to Microsoft 365, Azure and Dynamics 365.

The Content+Cloud family

In the summer of 2020, the IT Lab group rebranded as Content+Cloud, bringing Content and Code along with it.

The Content+Cloud group also brings together a number of leading technology services providers under one umbrella:

  • Content and Code, our Microsoft 365-focused professional and managed services business
  • Perspective Risk, our independently operated cybersecurity and penetration testing centre of excellence
  • Mirus, our centre of excellence for managed IT and print services serving small and medium-sized businesses
  • Sol-Tec, the market leader in Azure migration services to the public and private sectors
  • Sipcom, our unified communications and collaboration platform
  • Fresh, our innovative intranet solution that builds on the power of Microsoft 365 and Microsoft Viva.


In 2021, Content+Cloud celebrated one year as one organisation with #WeAreOne.

Content+Cloud: What we do

Bringing Content and Code into the Content+Cloud family means that our clients can benefit from all the expertise and skills that Content and Code clients did.

SharePoint and Office 365 Consultancy

Content+Cloud has extensive expertise of Office 365 and SharePoint, having worked with these products since their inception. This is reinforced by our status as a Microsoft Gold Partner and having three MVPs within our organisation who are specialists in these technologies. Our experts work to understand your organisation’s specific requirements when delivering your technologies.

Office 365 and SharePoint Support

At Content+Cloud, we believe that implementing Office 365 and SharePoint in your organisation is only the first step. Once your products have been delivered, our specialists remain on hand to make sure your team are reaching their full potential in their new digital workplace. After implementation, you’ll have access to Microsoft Premier Support with Content+Cloud’s Managed Office 365 and Managed SharePoint Support services, and our technical teams are all fully certified in core Microsoft technologies to ensure continued success.

Upgrades and Migrations

In today’s digitally transformed world, cloud technologies offer innumerable benefits for business, and it’s important that your organisation is as futureproof as possible in order to optimise your IT estate. Whether your company is migrating to a new SharePoint environment or upgrading to Office 365, our experts can make the process as simple as possible. Our specialists offer migration and upgrade strategies, assessments, and ongoing support to ensure you get the most out of your cloud products.

Adoption and Change Management

Making the change to Office 365 is a big step – it offers businesses a whole new way of working. But adopting new technologies is never an easy process and, without a structured process, you won’t be able to use these products to their full potential. Our team of adoption and change specialists work with you to develop your unique change strategy and set your organisational objectives, making sure that your business maximises the value of adopting Office 365.

Identity and Cloud Security Services

We are in the middle of a digital revolution – cloud technologies are more essential to business than ever, and while they present a plethora of new opportunities, they also throw up new challenges. Content+Cloud put identity at the centre of everything we do – we believe that a secure, identity-driven environment is essential to any digital workplace in order to protect your sensitive information while simultaneously ensuring your team gets the most out of your cloud products.

Digital Insights

At Content+Cloud, we believe that investing in a cloud-based workplace is essential to futureproof your organisation. To get the most out of your Microsoft products, it is important to understand how they are being utilised by your end-users. Our Digital Insights analyses which tools, applications and licenses are being used by your team, enabling you to implement the necessary enhancements to maximise your ROI.